Intelligent Energy is once again showing off their ENV fuel cell motorbike and this time at the Advanced Manufacturing Growth Summit in the UK. In fact, Intelligent Energy is no rookie when it comes to showing off their demonstration vehicles.
They have been showing off the ENV for 6 years now. Intelligent Energy partnered with Suzuki to show off their Crosscage fuel cell motorcycle in October 2007. In May 2008, Intelligent Energy announced that it was providing the fuel cells for a number of British Black Cabs that would roll out in time for the 2012 Olympics.
Suzuki and Intelligent Energy also partnered to show off their fuel cell motor scooter, the Burgman in October 2009. But, what I would like to see is Intelligent Energy getting off the demonstration train and making one small leap for mankind in the area of commercialization.
I would like to see Intelligent Energy join the ranks of Honda and Mercedes and at least lease some of their vehicles or better yet, do what some of the forklift makers are doing right now and actually SELL their vehicles.
In January 2011, I had talked about the first swappable hydrogen canister station for fuel cell motor scooters being setup in Taiwan. Intelligent Energy should be all over this. And they could be all over the worldwide marketplace where motor scooters are frequently used such as tourist locations.
In fact, why not build a small hydrogen fueling infrastructure that coincides with where the refueling stations for cars are being built? Places like Taiwan, Hawaii, Japan, Los Angeles, Germany and yes even in Intelligent Energy’s own backyard of London would be good candidates for a small scale rollout of their products.
Sell the vehicles, lease the vehicles, hold a lottery for the vehicles, but get them in the hands of consumers and out of the halls of the convention centers. The public doesn’t want 6 years of prototypes and press releases. Instead they want commercial vehicles released for sale. Intelligent Energy why not live up to being as smart as your name implies and put your products in the hands of the people?